Our Strenght and Pride

Our Programmes and Courses

• 100

  1ST SEMESTER

  SN	Course Code	Course Title	Course Unit
  1	GNS101	Use of English	2
  2	ACC111	Principles of Accounts I	3
  3	BAM111	Introduction to Business	2
  4	COM111	Computer Appreciation	2
  5	MKT111	Fundamental of Marketing I	3
  6	MKT112	Business Mathematics I	3
  7	BAM113	Principles of Law	2
  8	MKT114	Principles of Economics I	2
  9	MKT115	Principles of Purchasing	2
  10	BAM123	Introduction to Social Psychology	2
  11	GNS111	Citizenship Education I	2
  12	GNS113	Principles of Law	2
  13	GNS114	Introduction to Social Psychology	2
  14	MKT113	Introduction to Consumer Behaviour I	2
  15	MKT117	Introduction to Product Development	2
  16	PAS111	Principles of Purchasing	2

  
  

  2ND SEMESTER

  SN	Course Code	Course Title	Course Unit
  1	MKT121	Fundamentals of Marketing II	3
  2	MKT122	Business Mathematics II	3
  3	MKT123	Intro. to Consumer Behaviour	3
  4	MKT124	Principles of Economics II	2
  5	MKT125	Practice of Purchasing	2
  6	GNS121	Citizenship Education II	2
  7	COM121	Computer Appreciation II	2
  8	ACC121	Principles of Accounts II	3
  9	GNS102	Communication in English I	2
  10	EED126	Intro. to Entrepreneurship	2
  11	GNS132	General Biology	2
  12	MKT126	Principles of Selling	2
  13	MKT127	Marketing Environment	2
  14	PAS211	Practice of Purchasing	2

• 200

  1ST SEMESTER

  SN	Course Code	Course Title	Course Unit
  1	BAM113	Principles of Law	2
  2	MKT211	Marketing Management I	3
  3	MKT212	Business Statistics I	3
  4	MKT213	Marketing Environment	2
  5	MKT214	Intro. to Marketing Comm.	3
  6	MKT215	Intro to Sales and Distribution Mgt.	2
  7	MKT216	Business Research Methods	2
  8	BAM211	Principles of Management I	2
  9	EED216	Practice of Entrepreneurship	2
  10	ACC212	Cost Accounting	3
  11	GNS201	Use of English II	2
  12	MKT217	Product Development	2
  13	MKT218	Intro to Service Marketing	2
  14	BAM214	Business Law	2
  15	GNS214	Business Law	2

  
  

  2ND SEMESTER

  SN	Course Code	Course Title	Course Unit
  1	MKT221	Marketing Management II	3
  2	MKT222	Business Statistics II	3
  3	MKT223	Retail and Wholesale Management	2
  4	MKT224	e-Marketing	2
  5	MKT225	Intro to Business Finance	2
  6	BAM221	Practice of Management	2
  7	BAM214	Business Law	2
  8	ACC222	Cost Accounting II	3
  9	GNS202	Communication in English II	2
  10	MKT229	Integrated Marketing Project	4
  11	MKT225	Retails and Wholesales Management	2
  12	MKT226	Introduction to Services Marketing	2

• 300

  1ST SEMESTER

  SN	Course Code	Course Title	Course Unit
  1	MKT312	Sales Management	3
  2	MKT313	Agricultural Marketing	3
  3	MKT314	Legal Aspects of Marketing	3
  4	MKT316	Principles of Advertising	2
  5	MKT319	Business Finance I	2
  6	BAM313	Quantitative Techniques	3
  7	BAM314	Human Capital Management	2
  8	BAM412	Managerial Economics I	3
  9	GNS301	Use of English III	2
  10	GNS312	Social Psychology	2
  11	MKT315	Digital Marketing	2
  12	MKT317	Tourism and Hospitality Marketing	2
  13	MKT310	Research Seminar I	1

  
  

  2ND SEMESTER

  SN	Course Code	Course Title	Course Unit
  1	EED326	Practice of Entrepreneurship	2
  2	MKT323	Industrial Marketing	3
  3	MKT324	Distribution and Logistics	3
  4	MKT325	Marketing of Financial Services	3
  5	MKT326	Advertising Practice, Campaign Planning & Production	2
  6	MKT329	Business Finance II	2
  7	BAM327	Research Methodology	3
  8	BAM422	Managerial Economics II	3
  9	ACC322	Advance Cost Accounting	3
  10	GNS302	Communication in English III	2
  11	MKT327	Research Methodology	2
  12	MKT328	Petroleum Marketing	2
  13	MKT320	Research Seminar II	1

• 400

  1ST SEMESTER

  SN	Course Code	Course Title	Course Unit
  1	MKT411	International Marketing I	3
  2	MKT413	Marketing Communication I	3
  3	MKT414	Behavioural Aspects of Marketing	3
  4	MKT415	Marketing Research I	3
  5	MKT416	Marketing Financial Services	3
  6	MKT417	Campaign Planning and Production	2
  7	ACC415	Management Accounting I	3
  8	EED413	Entrepreneurship Development	2
  9	GNS402	Literary Appreciation and Oral Composition	2
  10	BAM412	Managerial Economics I	3
  11	MKT412	Marketing Management (Planning & Control)	3

  
  

  2ND SEMESTER

  SN	Course Code	Course Title	Course Unit
  1	MKT421	International Marketing II	3
  2	MKT422	Marketing Planning & Control II	3
  3	MKT423	Marketing Communication II	3
  4	MKT424	Marketing Cases and Problem Analysis	3
  5	MKT426	Project Writing	4
  6	MKT428	Brand Management	2
  7	ACC425	Management Accounting II	3
  8	MKT425	Marketing Research II	3
  9	MKT325	MARKETING PLANNING AND CONTROL 1	3
  10	BAM422	Managerial Economics II	3